Georgia Hospice Care Announces New Website Designed by Speros
(SAVANNAH, GA) GHC(formally Georgia Hospice Care) is pleased to announce the launch of a newly designed website —http://ghcholdings.com/— for the hospice provider in Georgia and South Carolina. The new site was adopted to transition the company’s Georgia branding into a name that would enable mulit-state use. Additionally, the company was seeking to enhance capabilities of the website for recruiting and raising the visibility of their non-profit 501c GHCFoundation for donations to support the companies charitable activities.
The design took approximately eight weeks to create and implement the new site. Designed by Speros, a full-service technology company headquartered in Savannah, the site features user-friendly navigation and a clean, professional design.
“The primary goal was to create a navigation scheme that made the site easy to use and informative,” said Lauren Dingus, web and graphics designer for Speros. “The group also needed a website that was interactive to include online forms, employment opportunities and a means for donations.”
GHCcoordinated the launch of the new website to coincide with the expansion of their hospice services into South Carolina.
“We enjoyed the process of working with Sperosand are thrilled with all aspects of the new website,” said GHCCFO and COO Kevin Gierc. “Our previous site was static with no interactive elements. This is a vast improvement for the families we serve.”
For more information, visit ghcholdings.com
GHCwas founded with the goal of improving the accessibility and quality of care available to those who live in the rural areas of Georgia and South Carolina. GHCprovides the care and compassion needed to ensure that patients live their final days with the respect and dignity they deserve. GHChas locations in Savannah, Jesup, and Brunswick. For more information visit ghcholdings.com.
Established in 1984, Sperosprovides technology solutions for businesses, offering telephone systems, IT services, surveillance systems, web design and branding solutions and cloud computing. Sperosteam members continually stay updated on leading-edge, certified technologies to maximize solutions and ensure businesses succeed in this fast-paced, technology-driven world. For more information, visit speros.com, call 912-354-8900 or email email@example.com.
Cecilia Russo Marketing
Carriage Trade Public Relations, Inc.
Speros Wins Local Food Drive Competition: Bytes for Bites, Benefiting Second Harvest of Coastal Georgia
Over 70,000 Donated and 9,000 Pounds of Food Collected
(SAVANNAH, GA) The Technology Association of Georgia has announced that Speros, a full-service technology company in Savannah, won Most Points Per Employee and Total Points for the Savannah area in the 3rd annual Bytes for Bites— a two-week fund and food drive competition benefitting Georgia food banks.
Sponsored by the Georgia Food Bank Association, the goal of Bytes for Bites is to help children in food-insecure homes during the summertime when children no longer have access to free or reduced-cost school meals. According to their website, more than 1 in every 4 Georgia kids at risk for hunger.
Competing against two other technology companies in town, Speros was recognized as the winner for the Savannah area. “We used social media and videos to help gain community support,” said Lauren Dingus, the Director of Web Design and Marketing at Speros. “The response we received from our partners, clients and followers was overwhelming. We truly appreciate everyone’s help to make this a success.”
In total, the Georgia Food Bank Association reported nearly $70,000 raised and over 9,000 pounds of food collected in this year’s statewide competition, which is twice as much food as last year.
For a full list of the 2018 winners, visit http://bytesforbites.org/awards/.
For more information, visit https://georgiafoodbankassociation.org/make-a-difference/campaigns/bytes-for-bites/
Established in 1984, Speros provides technology solutions for businesses, offering telephone systems, IT services, surveillance systems, web design and branding solutions and cloud computing. Speros team members continually stay updated on leading-edge, certified technologies to maximize solutions and ensure businesses succeed in this fast-paced, technology-driven world. For more information, visit speros.com, call 912-354-8900or email firstname.lastname@example.org.
How to Handle Telephone Hold Times in Your Business
By Rik LaSpisa
Prior to the 1950’s, making a phone call without the assistance of an operator was unheard of. In order to make a call you had to wait on hold until an operator connected you to your party. After the introduction of the North American Numbering Plan in the United States, and similar systems in Europe, we have been able to direct dial anyone we wish to call.
Despite this, waiting on hold is still very much a part of our lives. Time magazine reports that a survey commissioned by TalkTo found that Americans spend 13 hours per year on hold. Being on hold is now an unwelcome interruption during most customer service calls. Here are some considerations to ensure your customers remain on the line.
Live Answer vs Auto Attendant
Ideally, you will answers all calls live, however, not every business can do this. If you use an auto attendant, make sure your customers can reach a person after one or two menus. This will improve their opinion of your customer service.
Music on Hold
Hold music has the benefit of easing a customer’s frustration while also making their wait-time seem shorter. Pick hold music that reflects your brand, is relatable to your customers, and is updated regularly. Be aware that you cannot use a radio station or streaming music service for your hold music. You will be required to comply with ASCAP regulations and possibly pay licensing fees. Your phone system may come with pre-programmed hold music, however music that is too simple and generic may not keep your customers on the line.
Messages on Hold
Hold messages offer you an opportunity to educate new and existing customers about products, services, and specials. Surveys have shown that 88% of callers prefer messages on hold to any other hold option, with 16–20% of those callers making a purchase based on those messages. Utilizing hold messages can be appropriate for any business that provides goods or services to customers at their home or business, in store, through phone orders, or online. You can arrange to have custom messages on hold created for your business through your phone system provider.
What not to do
Having a hold strategy is important, but some businesses place their customers on hold to complete silence. According to recent surveys, 55% of callers placed on a silent hold hung up. You should also avoid using the ubiquitous “your call is important to us” message. This will challenge your credibility if customers experience long hold times. Finally, don’t interrupt your music on hold with messages. If you wish to use a combination of messages and music, make sure your messages play during a transition.
Remember, being kept on hold is an annoying inconvenience for customers. Whether you need to look up information related to their account, toggle between another call, or transfer them to another party, try to keep their time on hold as brief and productive as possible.
What GDPR Means for Your Business
By Lauren Dingus, Director of Web and Social Media Department
You may have heard some of the buzz going around about the General Data Protection Regulations (GDPR) that will be enforced in the European Union starting May 25, 2018. This regulation looks to bring a stricter policy to European data security.
GDPR has been designed to protect the Personally Identifiable Information of citizens of the European Union. In short, a website cannot collect a website visitor’s information without their explicit consent, and that they must be notified of any data breaches that may occur.
While you may think that GDPR won’t affect your business in the United States, think again. If your company processes the personal data of subjects in the European Union, regardless of your company’s location, you must comply with these regulations. In other words, you are affected if you have an online presence for your business that can be accessed by anyone in the world.
Impacts for Savannah
The tourism industry remains one of Savannah’s largest economic drivers. According to Visit Savannah, tourists contributed almost $3 billion to our city in 2017. Savannah is a premier travel destination for people all over the world. More and more people are researching Savannah businesses on the web to figure out how to make the best of their vacation. They want to know where they are going to stay, what activities they can do, and which restaurants they should enjoy.
Travel and booking agencies want to pay special attention to the requirements of GDPR. These companies are commonly processing payments and collecting personal data about their customers as they go through the booking process. Here are the requirements your business must follow to be compliant.
GDPR will be enforced for all companies that process the personal data of subjects living in the EU, regardless of the company’s physical location. It will also apply to companies that process personal data who offer goods or services to the EU citizens.
Organizations in breach of GDPR can be fined. There is a tiered approach to distinguishing fines with the most being up to 4% of annual global turnover or 20 Million Euros (whichever is greater), for the most serious infringements.
Request for consent must now be easily accessible and clear to understand. It must also be just as easy to withdraw your consent.
If a data breach occurs that may risk individual rights, then notification of the breach is mandatory in all member states and must be done within 72 hours of first becoming aware of the breach.
Right to access and to be forgotten
Data subjects have the right to obtain confirmation that personal data concerning them is being processed, where it’s being processed, and for what purpose. The subject also has a right to a copy of the data. Lastly, the subject has the right to request a withdrawal of their information being processed and for their data to be erased.
Design and Privacy
GDPR requires that the inclusion of data protection be included from the beginning of the designing of the system rather than be added on later.
Lauren Dingus is the Director of Web and Social Media Department at Speros, responsible for the website development division including high-end graphic design, integrated functionality and security components. For information, contact Dingus at email@example.com or 912.790.5117.