Carriage Trade Public Relations Announces August Open for Business®: Does Your Pitch Pass the Test?
(SAVANNAH, GA) Join Carriage Trade Public Relations®, Inc. for the August session of their monthly Open for Business® series. This month’s topic is focused on pitching and how to improve yours. Cynthia Cradduck, Junior Partner, will host the conversation on Wednesday, August 28, at noon.
Open for Business® is a monthly online social media article review series, where current marketing articles are discussed that will help your business become more competitive. It is held on the last Wednesday of every month at noon via Facebook Live on Carriage Trade Public Relations’ account.
The article this month can be found here: http://www.publicrelationstoday.com/pitching/?open-article-id=9999286&article-title=does-your-pitch-pass-the-5-second-skim-test-&blog-domain=prsa.org&blog-title=prsay
For more information, visit https://www.facebook.com/events/441614443102931/
ABOUT CARRIAGE TRADE PUBLIC RELATIONS®, INC.
Carriage Trade Public Relations, Inc. is Savannah’s premier reputation management company. Founded in 1995 by Marjorie Young to help businesses increase their visibility in their community and globally online through its trademarked strategy, the REPUTATION MATRIX™ method.
Principal of Dewitt Tilton Group Launches “Inspire Your Community” Podcast to Do Just That
(SAVANNAH, GA) Chris Tilton, one of two principals at the Dewitt Tilton Groupcommercial construction firm, has launched a monthly podcast featuring local stories of inspiration, kindness and positivity, and the company will reward people who help find those stories with a $300 donation to the cause of the nominator’s choice.
A small, heartwarming true story was the spark for “Inspire Your Community Podcast,” Tilton said.
“I heard about this guy who was dropping his daughter off at daycare one morning, just something lots of us do every day, and he noticed that the swing on the playground was broken. He didn’t complain about it to the daycare manager; he didn’t ignore the problem. Instead, the following Saturday, on his day off, he drove over and fixed the swing,” said Tilton. “Not a big thing, just seeing a problem and doing something about it.”
Such simple but true stories, Tilton thought, could inspire others to perform random acts of kindness or to act instead of complaining. His response is to launch a monthly podcast to tell true, inspiring stories suggested by members of the community. To encourage people to come forward with stories, the Dewitt Tilton Groupwill donate $300 to the cause of the successful nominator’s choice.
To submit story ideas, email firstname.lastname@example.org. One story will be selected each month to be the subject of the podcast, and the nominator of that story will be given the opportunity to designate a charity to receive a $300 donation.
“There are lots of inspirational stories out there, and we hope people will come forward to let us help share them,” Tilton said. “We’re starting now, so we need to hear from people. This is one small way we can all help counteract hate and negativity in the world.”
The podcast can be accessed at YouTube, Apple Podcasts, Spotify, Google Play, Stitcher, and everywhere else podcasts can be found. View the first episode here, https://www.youtube.com/watch?v=1EgdS0dh9UY.
MORE INFORMATION ON DEWITT TILTON GROUP
The Dewitt Tilton Group, a premier construction firm located in Savannah, Ga., specializes in commercial construction. The principals, Andrew Dewitt and Chris Tilton, have more than 50 years of combined experience in the local construction industry. The firm manages every aspect of a commercial project from pre-construction to the final walk through. Known for using only highly reputable contractors, the Dewitt Tilton Groupbrings to the table design, engineering and construction capabilities to guarantee a smooth construction process for each client. The firm is located at 2807-A Roger Lacey Avenue, Savannah, GA 31404. For more information or to contact the Dewitt Tilton Group, please call 912.777.3404 or visit http://www.dewitttiltongroup.com
Train Your Next Executive Through Internships and Apprenticeships
By Sherry Daniel
By the year 2030, nearly 80 million people in the United States’ workforce will have reached retirement age, as compared to about 49 million this year. Statistics from the U.S. Bureau of Labor suggest that three out of every four people in the trades will have retired by then.
Meanwhile, only 41 million new people will be entering the workforce. That means, as the baby boom generation ages, the workforce will shrink, creating opportunities for the next generation of workers in trades such as electricians, HVAC technicians and plumbers.
A job in the trades has always been an excellent path for a young person entering the workforce because there are ample opportunities to turn an entry-level position into a rewarding and secure career. Those opportunities are greater than ever before, but in today’s competitive job market, the trades need to take a page from other industries to open doors to new workers through programs for interns and apprentices.
The good news is many colleges and trade schools do have collaborative relationships with businesses that reward students participating in such programs with college credits or paychecks and the potential for full-time employment.
Michelle Groover, who administers the internship program for Georgia Southern University’s Department of Communication Arts, says such programs benefit both employers and students.
“The student is able to bring insight from what they have learned in class to the organization, such as the latest from the world of social media, which changes so quickly,” she said. “In return, they receive real-world experience by working at the job site and learn how what we’ve taught them works in the real world.”
“We can show students so much in the classroom, but until they get the actual experience they won’t know how the real world works,” said Groover. “We have had as many as 40 students intern at a given time, working in their field of study at small businesses to large companies.”
At the same time, apprenticeship programs typically offered in the trades provide a similar learning experience while they guarantee a paycheck from day one.
When I interview a prospective employee, I am not necessarily focused on what they can do now. I look at what they can achieve. The interview experience itself is one of the most important career-building tools for someone entering the workforce. I don’t expect every candidate to start out with job experience, but I do expect these five things:
1. Be mindful. The job interview is a two-way conversation. Both you and the interviewer are deciding whether this company and this position are a good fit. Relax and realize you may have more power at this moment than you might think.
2. Be prepared. Know something about the company before you walk in the door. Find out with whom you’re applying and what the position requires.
3. Be groomed. Pull yourself together with your attire and your grooming.
4. Be curious. Ask intelligent questions about the job and the company and don’t be afraid to interact with the interviewer.
5. Be willing to listen to suggestions. The interviewer may say you’re not right for this position or this company but you might be a good fit for another position or with another firm. Follow up on those recommendations.
What happens after an employee is hired makes the difference between whether they start a job or embark on a career.
For example, my company offers an in-house apprenticeship program that provides paid, on-the-job training alongside master plumbers. Within three years, an entry-level employee can become certified as a journeymen plumber and in a few more years should be able to obtain their master certification.
We help them prepare for the rigorous testing process, including paying for all of their expenses while they test and obtain their licenses. Throughout their career, their salary grows commensurate with the certifications they earn and the experience they gain.
You might wonder why a business owner would want to invest so much in their workforce. The U.S. Department of Labor estimates the average plumber makes a little more than $50,000 a year, but in my experience, a well-qualified master plumber can earn three times that, and a good one is worth every penny.
It’s time to clear up misconceptions and get the word out that the trades offer exciting career paths that can lead to a substantial income. We must work with institutions of higher learning to ensure that trades-focused educational and internship opportunities are both available and attractive.
Sherry Daniel is the owner of Roto-Rooter Plumbers of Savannah. Services include commercial plumbing and drain cleaning, industrial plumbing maintenance, residential plumbing and drain cleaning, backflow services, restaurant maintenance, AO Smith water heater specialist, hotel maintenance and remodeling, kitchen and bathroom remodeling, and emergency servicing. For more information, please call (912) 303-8570or visit https://www.rotosavannah.com/home.html
The Savannah-Chatham County Public School System (SCCPSS) District announces that WTOC news anchor Dawn Baker will speak on Thursday, October 29 at Savannah High School, in its inaugural Passport to Excellence Lecture Series. The free lecture series features presentations from accomplished individuals who previously attended or graduated from SCCPSS, sharing their unique career journeys and the insights they have learned about success and how to achieve it.
Any Savannahian with a television set will recognize Dawn Baker as the bubbly lady who delivers two newscasts each weekday on WTOC TV. She has been at the station for the past 26 years, so there are some who may not even remember a time when Baker wasn’t a fixture in local news.
But what they may not know is that the award-winning news anchor is a native of Riceboro, Ga., and was educated in both the Liberty and Chatham County Public Schools. She was an Honor Graduate of Savannah High School and earned her Bachelor’s Degree in Broadcast Journalism from Howard University in Washington, D.C.
After working for a year in Wilmington, N.C. as a reporter, Baker returned home in 1989 and joined the WTOC team as a reporter. She worked as a general assignment reporter and covered both the education and court beats and now co-anchors The News at 5:30 and THE News at 11:00. Baker will be the second speaker in the Savannah-Chatham County public schools Passport to Excellence Lecture Series on Thursday, October 29, from 1 p.m. to 2 p.m. at Savannah High School, located at 400 Pennsylvania Avenue.
A few days ago, she took a little time out to answer questions about her life and career.
Q: Looking back on your public school education, what subjects or aspects best prepared you for your career?
A: Definitely, the subject that best prepared me for my career was English, especially those grammar classes. I actually enjoyed diagramming sentences in the eighth grade and again in high school. I remember being at the old Savannah High School with those sentences going all the way across those three-tiered blackboards. I didn’t realize at the time how much it would improve my writing skills but it really did.
Also, I had a mom who was an English teacher. She was my grammar police all of my life. It was frustrating when I was young. She would say, “If you can not speak properly, do not speak at all.” I learned to appreciate her approach but that was much later on, probably when I was in my mid-30s.
Q: How did attending a public school prepare you for life? Did public school offer life lessons that you might not have learned elsewhere?
A: I certainly learned about people from different cultures and backgrounds in school. I moved from the little town of Riceboro, GA when I was in the eighth grade. Savannah High was the largest school in Chatham County with about 2400 students of different races and socioeconomic backgrounds. I learned how different we were but also how similar we were. It taught me tolerance and respect for people who have different viewpoints. I learned how to be tuned into the feelings of others.
Q: When did you know you wanted to become a news reporter?
A: My eleventh grade chemistry class at SHS made me realize that I couldn’t be the pediatrician I had wanted to be. I have nightmares about that class. I ended up getting a B minus and I realized if I had to work that hard in science in high school, how was I going to handle it in college.
Another clue was when I volunteered as a candy striper at Memorial Hospital and ended up on the pediatrics floor. I thought it would be so much fun but it was very sad. So many children were born with medical issues. There were some whose parents would not come see about them. I would hold those babies while the doctors gave them shots. It turned out to be the saddest summer. Several of those little patients passed away. It wasn’t what I thought it would be.
Meanwhile, back to when I was in the eleventh grade, the counselors were good about working with kids and helping us with career assessment tests. I knew English was my favorite subject and they told me to look for a career where I could use my writing skills. I only knew of two women – Barbara Walters and Carole Simpson – who were [national] news reporters, but I could envision myself doing what they did. I’m so glad I chose to be a reporter. I get to write every day and meet people every day. Being a reporter, I hit the jackpot.
Q: What is your foremost piece of advice for public school students preparing themselves for their careers?
A: I would tell them to adopt an attitude that they’re always going to do their best no matter what they do in life and never allow anyone to place limitations on them. It’s important to take education seriously. No matter what field you go into, education is the foundation for everything you do in life. I would also advise them to never give up, set high goals but be realistic. Always have a backup plan, because life will happen and things may not go the way you expect them to go. Everybody isn’t an “A” student nor can everyone aspire to a grand career, but everyone is important and should do their very best in the job that is right for them.
Q: Why did you agree to participate in the Passport to Excellence series?
A: I believe as good citizens, all of us should look for opportunities to partner with the schools. The Passport to Excellence series is unique. I believe it’s the first time the school system is showcasing people who are products of the local school system as living examples of what the students can become if they get a good education and set their goals high. Most schools have career days but they don’t necessarily feature local people. I think that’s extremely powerful. I am also very excited to know that I’m speaking at my alma mater. Many young people may not know that Savannah High School has a long history of being a strong academic school. Many successful people who live around the world were educated there.
Q: What would you say to students who aren’t challenged in school?
A: Every school has advanced classes, which are more challenging than sitting in a large class crowded with lots of students. I’d tell them to see about getting into that advanced class. They should also talk with their counselors about early college or duel enrollment while they are in high school, which can give them a head start and decrease the number of years they have to spend in college.
Don’t let a bad place break your spirit and stop you from trying to get the most out of that environment. Bad things happen in life, but that doesn’t mean you should become a marginal person. If you have a bad home environment, do well in school so you can make your life better and help your younger siblings do the same.
We’re all taught from an early age what’s right and what’s wrong. Think seriously about the choices you make. In a split-second, you can make a bad choice that can completely derail your life. If you have an unsupportive family or live in a neighborhood where you don’t feel safe, there are many mentoring programs going on in our city and your counselors and teachers know about them and can connect you with some of them.
Q: Can you suggest other opportunities for the local school system or businesses to leverage in encouraging student achievement?
A: When I was at Savannah High in the 1980s, I believe most of the local high schools offered technical training such as carpentry, welding and auto mechanics. Many of those classes are now offered at Woodville-Tompkins, but I think more schools should consider offering these types of classes so that students don’t have to leave their neighborhood schools in order to take going on at school, at church or around your community. Almost everyone has be connected in ways you could never imagine, and always thank people for what they do for you. Say please and thank you. Show them you are appreciative, and they’ll do more to help you.
Q: Are you working on any current or future projects you’d like to talk about?
A: I’ve been speaking at universities and churches all over the Coastal Empire and Low Country about my first book that I released in 2011, Dawn’s Daughter: Everything A Woman Needs To Know. The book’s message is how to become successful. All proceeds go towards a scholarship fund for young ladies with chronic/life-threatening illnesses who are graduating from high school. So far, four young ladies each have received $1000 scholarships though the fund. Since 2012, I have awarded $4,500 in scholarships. Even though I never had children of my own, I feel as if I have four daughters now. I am their mentor and friend, and I hope I can bless them the way they have blessed me. For more information about my book, please visit
I’m also looking forward to the next “Movement in the Park” , a health and wellness fair event, which will be held on May 15, 2016. Each year, on the Sunday after Mother’s Day, I host this fitness expo in Forsyth Park where families can come and participate in Zumba®, yoga, dancing and a good time. Proceeds go toward my scholarship fund.
I started a clothes closet in Hinesville, GA through Bethel AME Church and I am working on a way to get public school students involved in that effort.
I have recently completed everything necessary to organize a nonprofit under the name of Dawn’s Daughter. My plan is also to reach out to families in crisis, offering programs in locations convenient to them, on how to better manage their households and support their children. Next summer, I plan to launch a leadership academy for high school young ladies. The academy will give them the skills they need to become successful leaders in the future.
Dawn Baker will be the second speaker in the SCCPSS Passport to Excellence Lecture Series on Thursday, October 29, from 1 p.m. to 2 p.m. at her alma mater, Savannah High School, now located at 400 Pennsylvania Avenue.
The presentations are free and open to the public, but reservations are required to attend. To RSVP, please contact Cynthia Wright at email@example.com.
The Passport to Excellence Series is sponsored by JCB North America, Healthy Savannah, 24E, AT&T, Carriage Trade PR and Cecilia Russo Marketing. For more information, visit http://www.passport2excellence.com/