Peacock Automotive Names New Chief Operating Officer Jim Thayer

Peacock Automotive Names New Chief Operating Officer Jim Thayer

(JASPER COUNTY, S.C.) Peacock Automotive is pleased to announce the addition of retail automotive veteran Jim Thayer as its new chief operating officer.

As the company’s new COO, Thayer oversees the daily operations of Peacock Automotive dealerships in South Carolina, Georgia and Florida.

“I genuinely admire Peacock Automotive’s philosophy of doing the right thing and putting customers and staff first,” said Thayer. “When the opportunity presented itself, it was just a natural decision for me.”

Thayer has more than 30 years of experience in the retail automotive business. He was most recently the retail operations manager for Berkshire Hathaway Automotive, one of the largest automotive dealer groups in the country, where he oversaw 34 dealerships in Texas and Missouri.

“There was no question that Jim was the perfect candidate for the position,” said Warner Peacock, Peacock Automotive’s President and CEO. “It’s more than skills. It’s our values and goals that are aligned, and that’s what will make this growing business successful.”

Thayer, a native of Michigan, will relocate to Bluffton from Dallas with his wife, Julie.

For more information about Peacock Automotive, please visit www.peacockautomotive.com/

Jim Thayer, COO, Peacock Automotive

ABOUT PEACOCK AUTOMOTIVE
Peacock Automotive owns and operates 21 automotive franchises in Georgia, South Carolina and Florida and employs more than 600 individuals. The company’s headquarters are located at the Peacock Auto Mall that covers 45 acres on U.S. 278, five miles east of Interstate 95 at Exit 8 in South Carolina. Fifteen brands are featured at the Auto Mall, including Alfa Romeo, Audi, Chrysler, Dodge, Fiat, Genesis, Hyundai, Jaguar, Jeep, Land Rover, Maserati, Porsche, Ram, Subaru and Volkswagen. Additionally, the company owns Savannah Volkswagen, Alfa Romeo & Fiat of Savannah and Jaguar Land Rover Columbia in Columbia, S.C. Its subsidiary, Peacock-Griffey Automotive, owns Peacock Subaru and Peacock Ford in Orlando, Fla. Peacock Automotive also owns and operates the Peacock Collision Center and the Wellness Institute in South Carolina. For more information about Peacock Automotive, call (843) 208-1258 or visit https://www.peacockautomotive.com/

MEDIA CONTACT
Jill Jauch
Advertising and Marketing Manager
912-507-7171
jj@peacockautomotive.com

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