Sotheby’s International Realty Brand Introduces Luxury Website for Historic Market Segment

SAVANNAH, Ga. (Aug. 5, 2013) Celia Dunn Sotheby’s International Realty in Savannah, Ga. And Bluffton, S.C.  today announced the Sotheby’s International Realty® brand’s launch of a branded website for the Historic specialty market.

The specialized website, which can be found at HistoricpropertySIR.com, matches the look and feel of the Sotheby’s International Realty® website, sothebysrealty.com, and provides detailed Historic lifestyle and listing information and resources.  The website enables buyers and sellers to search for the finest properties in this popular segment and the sales professionals who represent them.  It covers a full spectrum of lifestyle types and properties including: landmarks, properties of design and historic significance and properties that are on the National Registry.

The Historic specialty market website launched with more than $1.6 billion of historic property listings worldwide.  The website joins the brand’s previously launched Farm & Ranch, Waterfront, Ski and Golf specialty market websites.

All of the brand’s specialty market websites highlight notable sales and feature geographic area-focused sections and advanced search capabilities.

“This in-depth focus into the Historic specialty market will help consumers looking to own a piece of the past as they create their own memories,” said Celia Dunn. “Celia Dunn Sotheby’s International Realty clients will enjoy this added avenue of global exposure with easy, well-designed search capabilities.  No other real estate company can bring together this level of comprehensive detail on Historic properties worldwide.”

Celia Dunn Sotheby’s International Realty has offices in both downtown Savannah, Ga. and Bluffton, S.C. There are several historic districts served by Celia Dunn Sotheby’s International Realty, including downtown Savannah itself, which is one of the largest National Historic Landmark Districts in the country. Celia and Larry Dunn were instrumental in helping revive the downtown area in the 1960s and 1970s, encouraging people to move into what was at the time a run-down area.

The agents with Celia Dunn Sotheby’s International Realty are very knowledgeable about Historic districts and homes, with many owning Historic homes themselves and volunteering with Historic Savannah Foundation and other nonprofit preservation groups.

A web site highlighting Historic properties is a perfect fit for Savannah, Bluffton and the many Historic districts in the area. People from al over the world who are drawn to Historic homes and dedicated to caring for them will discover this area through the web site.

“Time-honored properties offer living legacies for those that own them,” said Wendy Purvey, chief marketing officer, Sotheby’s International Realty Affiliates LLC.  “We created the Historic specialty market website to celebrate these homes.  From centuries-old European castles to pre-Revolutionary War plantations to National Registry landmarks, we are proud to represent some of the finest historical properties in the world: those that carry the soul and unique attributes of those who have called them home.  These special properties require skill to effectively market, and our network of professionals has access to our innovative marketing tools and global connections, helping bring new life into these special homes.”

The Sotheby’s International Realty® network currently has more than 13,000 sales associates located in approximately 670 offices in 49 countries and territories worldwide.   Each office is independently owned and operated. Sotheby’s grants affiliations only to brokerages and individuals meeting strict qualifications.

Known for its tradition of integrity, Celia Dunn Sotheby’s International Realty specializes in residential and commercial properties in Savannah and the Low Country of Georgia and South Carolina . Founded in 1981, Celia Dunn Sotheby’s International Realty is noted for outstanding service to its clients, thorough knowledge of Savannah and the South Carolina Low Country, and excellent staff, in addition to having one of the region’s top property management departments. The owners are natives of Savannah who have more than 60 years’ combined experience in real estate. The offices are located at 9, 13, and 17 West Charlton Street on Madison Square in Savannah and 52 Calhoun St. in Bluffton, S.C. For more information, call Celia Dunn Sotheby’s International Realty at (912) 234-3323 or visit www.celiadunnsir.com. To contact the Bluffton office, call (843) 836-3900.

About Sotheby’s International Realty Affiliates LLC Founded in 1976 to provide independent brokerages with a powerful marketing and referral program for luxury listings, the Sotheby’s International Realty network was designed to connect the finest independent real estate companies to the most prestigious clientele in the world. Sotheby’s International Realty Affiliates LLC is a subsidiary of Realogy Holdings Corp. (NYSE: RLGY), a global leader in real estate franchising and provider of real estate brokerage, relocation and settlement services.  In February 2004, Realogy entered into a long-term strategic alliance with Sotheby’s, the operator of the auction house.  The agreement provided for the licensing of the Sotheby’s International Realty name and the development of a full franchise system. Affiliations in the system are granted only to brokerages and individuals meeting strict qualifications. Sotheby’s International Realty Affiliates LLC supports its affiliates with a host of operational, marketing, recruiting, educational and business development resources. Franchise affiliates also benefit from an association with the venerable Sotheby’s auction house, established in 1744. For more information, visit www.sothebysrealty.com.

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